An Influencer Introduction With A Taste of Koko

A Taste of Koko shares their favorite tools, how they grow their audience, how they find sponsors, and more.

1 of 12What question are you asked the most when you tell someone you're a blogger/content creator?

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Do you do that full-time and how long?

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2 of 12How do brands find you?

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Online, agency referral, and Instagram

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3 of 12Is there anything that you believe a brand should know before they begin reaching out to influencers?

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Define why you want to work with influencers - is it to build brand awareness? Sell a product? Understand that our blogs and Instagrams are like our own publication so don’t be surprised if we ask for a fee.

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4 of 12What one tool for your content or your business can you not live without?

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Instagram

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5 of 12How do you decide how much to charge a brand?

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Typically brands have a campaign budget when they reach out to me and based on the ask, I’ll negotiate up if necessary.

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6 of 12What was the biggest challenge you had to overcome when starting out?

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Being taken seriously in the media world.

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7 of 12How do you personally keep your content true to your voice while also delivering value to a brand?

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I always tie back to a personal story, restaurant coverage, or travel inspiration.

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8 of 12What is the biggest challenge you face now that you have an established audience?

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Work life balance!

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9 of 12What helps you maintain your motivation to continue creating content?

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Receiving feedback from my readers and hearing how I’m a part of their lives.

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10 of 12What's the one piece of advice you would give to someone just starting out in content creation?

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Pick a niche and become an expert in that niche.

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11 of 12What is your most defining piece of content in your opinion? Why?

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Painting My garage Yellow was a defining moment for my blog. I think it’s because I shared a personal story and garages aren’t usually painted with a fun color. I wish I did this sooner!

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12 of 12What brands would you most like to work with?

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I would love to work with Free People, American Eagle, Sony, Lexus, and BMW!

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