The sweepstakes stats that you see in your dashboard have been improved!
Until today, we only showed you the number of entries, subscribers, tweets, likes, and followers. Today, we’ve added more sweepstakes stats to provide you with an in-depth look at the performance of your sweepstakes.
The updated sweepstakes stats now include visits, conversion rate, and shares. With visits, you can now see how much traffic your sweepstakes is getting on your website.
Now that you know how many people are visiting and how many are entering, we can now show you the conversion rate (entries/visits = conversion rate). Finally, we’re now tracking how many people are sharing your sweepstakes on Facebook.
You may notice there is no data in regard to Pinterest. At the moment, Pinterest does not have a publicly available API that lets us pull data for the number of pins and the number of followers you receive on Pinterest during a promotion.
Once their API becomes available, we’ll update the stats with Pinterest data as well.
Have ideas for new features or want to see something added or changed? Let us know in the comments below!